I think my question is different from this.

Some movies' productions release Blu-ray/DVD so early after theatrical release, others will take time. How do they decide for the Blu-ray/DVD release date?

1 Answer 1


This is a regional thing. In the UK it's normally 17 weeks by agreement with cinemas. Famously in 2010 they upset the cinemas by trying a 14 week window to avoid a clash with the World Cup:

From Wikipedia


In early 2010, Disney announced it would be putting out the DVD and Blu-ray versions of Tim Burton's Alice in Wonderland 14 weeks after the movie's release date (instead of the usual 17) in order to avoid competition from the 2010 World Cup.[10] In response to such statements, theater owners made threats not to show the movie on their screens,[21] but later reconsidered their position before the movie was released.[19]

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