38
votes
Accepted
Did James Bond only wear Omega watches?
The early films he wore Rolex, then went through a mixture of various types, analog & digital - Breitling, Gruen, several Seikos, TAG Heuer, until there was a deal signed with Omega for Goldeneye. ...
- 53k
15
votes
Accepted
Why is Applebee's in so many movies?
Applebee's is commercialised mostly in comedy and romance/action genres which is regarded as social movies, that you go watch with a group, because that defines the key elements of their customers.
...
- 964
9
votes
Apple products in movies
I can't find a definitive source from Apple directly, but many mentions that Apple doesn't pay for product placements. Here's but one:
http://bgr.com/2015/03/06/apple-product-placement-movies-2014/
...
- 5,321
9
votes
Accepted
Why didn't they use Google instead of KnowsMore in "Ralph Breaks the Internet"?
In Universe, Ralph and Vanellope are totally inexperience internet users. So it is quite possible that they might use another search engine, such as the fictional KnowsMore instead of Google, and ...
- 5,076
8
votes
How common is product placement in movies?
This is an attempt at gathering numbers to better estimate the impact of product placement in movie budget. Feel free to edit/improve it, it's a community post.
At this stage of the answer, ...
8
votes
Accepted
Are there medical equipment product placements in House?
Medical equipment is probably more likely donated, brought, or hired as needed
I say probably because I haven't yet found a source specifically for House.
But, a similar show in the UK called ...
- 6,191
7
votes
Accepted
What does "promotional consideration" at the end credits mean?
It means Apple provided products.
It means Apple has provided products either for use in the program, or as a prize.
For instance, if you were on Let’s Make A Deal and you won a brand new iPad ...
- 8,858
6
votes
Accepted
What is the significance of Shasta soft drinks?
I have been unable to find any specific interviews or sources that explain this part of the movie, so the best I can do is present my own personal theory.
Small town conspiracy theorists
The movie ...
- 30.7k
6
votes
Accepted
Why do so many people have a Toyota Prius in La La Land?
I have not yet seen the movie myself, but as far as I understand its nothing more than product placement.
"As well as scenes of the film’s star Mia (Stone) being stuck in LA
traffic behind the ...
- 964
5
votes
Accepted
Were there any legal issues due to McDonald's references?
Update related to first question, from Wikipedia's "defamation" entry:
For McDonalds to have a claim, McDonalds would have to be able to prove it was damaged by the statements. And to the extent the ...
- 23.9k
4
votes
What's the story behind the 1980s no-name brand?
When a production needs a prop and they don't want to ask permission to use a real brand (which will possibly be refused or cost licensing money), they'll use an existing prop from a company that ...
- 48.7k
4
votes
Apple products in movies
Apple really doesn't pay for the product placement. But they have a person to ensure that its products get as much screen time as possible.
From Network World,
While Apple does not pay for product ...
A J♦
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3
votes
Why is an Apple product used by the villain in London Has Fallen?
There is no legally enforceable reason unless there is a product placement deal
There are, as the previous answer shows, many examples where even Apple products are used by "the bad guy" in ...
- 22.5k
3
votes
Why is an Apple product used by the villain in London Has Fallen?
[…] the director of Knives Out, Rian Johnson, said that:
Apple... they let you use iPhones in movies but — and this is very pivotal if you’re ever watching a mystery movie — bad guys cannot have ...
- 10.9k
3
votes
Accepted
What's the story behind the 1980s no-name brand?
Repo Man and Suicidal Tendencies were using an actual product brand. The Generic Brand products were meant to be a cheaper alternative to name brand foods.
From the New York Times
BLACK lettering, ...
- 6,389
3
votes
What's the story behind the 1980s no-name brand?
Many of these generic products were real in the 1970s and early 1980s, as highlighted in this History's Dumpster blog post and Gone But Not Forgotten Groceries blog post.
The 1970s were a era of ...
- 1,499
2
votes
Accepted
Why do so many movies feature the Dell Rugged laptop?
Usually when you see such an obvious product in a movie or TV show it's a product placement. This is when a company pays the filmmaker to include their product in the movie or TV show.
Product ...
- 5,182
2
votes
Accepted
Advertising in Friends
There is a website that lists with pictures everytime a branded product is seen in friends, check it out Here. I have no affiliation with this site. I would list them all out here but there are more ...
- 1,290
2
votes
How does the use of common commerical products work in movies/TV?
In general, they are all paid advertising.
Product placement - Wikipedia has a lot to say on this topic, dating back to product placement in famous paintings in the 19th century.
Sylvester ...
- 802
1
vote
Why does "Garfield" have so much product placement?
Well, maybe because Davis (the author of Garfield) wrote Garfield specifically to be "a good, marketable character." Before creating Garfield, Davis worked in advertising, and knew that if he could ...
- 407
1
vote
Accepted
Product placements in I, Robot
Until I can find an official list, Brandspotters.com has compiled the following list:
Audi
Converse
FedEx
Ivory
JVC
Ovaltine Cafe
Prudential
- 6,191
1
vote
Curious bit of production design in the cars in Lemony Snicket
Nagra units of this and similar series were not exactly props, but very common in film making industry (I've used them making commercial 16mm films with Arriflex in the 70s), and they were also used ...
1
vote
Curious bit of production design in the cars in Lemony Snicket
Found it. Mounted in the dashboard of Poe's Tatra appears to be a Nagra SSN:
In Olaf's Chrysler, it's something else, perhaps a made-up prop, where you can just see one clear plastic spool.
- 1,558
1
vote
Why does Arrow have so much Microsoft product placement?
It wasn't just Arrow. Microsoft had a network-wide placement deal with The CW to put Surface devices and/or Windows Phones in nearly every show on the network. CW shows that have featured them include ...
Only top scored, non community-wiki answers of a minimum length are eligible