What does 7c mean in this poster? I know it is related to time.

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  • 3
    – Walt
    Mar 17, 2016 at 11:12
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    Also related
    – Mike G
    Mar 17, 2016 at 16:54
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    I like how the question only asks about the C, but there's a bunch of debate about the P in the answers... lol
    – jpmc26
    Mar 17, 2016 at 18:08
  • @jpmc26. The first time I ever saw am & pm abbreviated to a & p was in JFK Airport. I'm used to seeing transport schedules in 24-hour time. Seeing them in 12-hour, and further abbreviated in a fashion I'd never seen before, was confusing. The USA really does make no concessions to tourists or other international visitors, even in their major international transport hubs. Strange country.
    – TRiG
    Mar 18, 2016 at 15:15

3 Answers 3


No. The "P" means "8 P.M." (evening) Eastern Time (implied) and "7 p.m. Central". The P does NOT mean Pacific time. 8 p.m. Pacific time is 11 p.m. on the East coast.

A live broadcast (or taped show that goes out on air) at 8 p.m. Eastern Time would be seen at 7 p.m. if you lived in Central time zone. That's why it is advertised this way, presumably somewhere on the East coast of the U.S.

"P" is a trendy abbreviation for P.M.

  • This was my initial thought, then I fixed it to Pacific, thinking that was wrong. But there's also tape-delay, so now I don't know what to think.
    – Walt
    Mar 17, 2016 at 15:43
  • See the Schitt's Creek schedule in the bottom of this page, for example, where there's a 1 hour difference between Pacific and Central, not 3.
    – Walt
    Mar 17, 2016 at 15:50
  • @Walt it says Pop, Wednesday nights at 10, Eastern and Pacific times; 9, Central time. So both East and West at 10pm, making it even weirder.
    – cde
    Mar 17, 2016 at 16:20
  • Even weirder. Looked at Pop's schedule for today. 9 East, 8 central, 10 Pacific
    – cde
    Mar 17, 2016 at 16:24
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    is Pop a US channel? If not, perhaps it's a Quebec abbreviation? Schitt's Creek is a Canadian show... Mar 17, 2016 at 16:58

Actually, in this promo poster, the 8P 7C means: Broadcasts 8:00pm (Eastern time by default), 7:00pm Central Time (since Central Time is an hour behind Eastern). P = p.m., C = Central Time.

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    It's not Eastern by default... it's every time zone except Central.
    – Catija
    Mar 17, 2016 at 22:16
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    @Catija Well, it's commonly "8:00PM Eastern and Pacific". As someone who lived in the mountain time zone for years, they often followed the Central time zone if you were on the east side of the time zone (particularly if your broadcast stations reached into the central time zone). Though the west half of the Mountain time zone either showed it at 8:00PM, or even at 9:00PM to match the Pacific time zone...
    – Joe
    Mar 18, 2016 at 2:21

Looking at the POP schedule page, one can see that they use P to mean PM. And on the homepage right now there's an ad for the show saying it's on at "8/7C". Hmmm, they left out the P completely?! (Maybe they saw this question.)

More revealing is a look at a news item for the season premiere in question, which says,

Small town living continues for the Rose family in the season two premiere of SCHITT'S CREEK on Pop today, March 16, 2016 at 8:00 PM, ET/PT

-- meaning, the show is at 8 PM both in the Eastern Time and Pacific Time zones. (From growing up in ET, I know that networks tend to combine the ET/CT areas. So, 7 PM Central Time fits also.)

Conclusion: Everyone is right! P means both PM and Pacific Time and C means Central Time.

(Whew, glad we figured that out. Now, has anyone noticed the casual way the guy's holding his jumper cables? Could end up with a thumb welded to a clamp, or something...)

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    And no one cares about Mountain Time.
    – Catija
    Mar 17, 2016 at 19:09
  • @Catija - I've never understood this myself - surely people living in the Central time zone are well aware that national TV broadcasts are given in Eastern Time and they've got to subtract an hour? The Mountain time zone people can figure it out .... I grew up in Pacific Time and was able to figure out on my own that if I was listening to a radio program at 9PM that was listed for 9PM there was no point in calling in ...
    – davidbak
    Mar 17, 2016 at 22:04
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    @davidbak Well, there's a difference... if it's live TV like sports or award shows that's one thing. But non-live TV is aired at the same local time in all time zones except Central. So, NCIS is aired at 8PM in Eastern, Mountain, and Pacific but is aired at 7 PM in Central time.
    – Catija
    Mar 17, 2016 at 22:12
  • @Catija - really, Mountain too? I thought there were only two feeds, east coast and west coast?
    – davidbak
    Mar 17, 2016 at 22:43
  • @davidbak It may depend on the network. I definitely checked the broadcast schedule for Colorado Springs and NCIS does air at 8pm there.
    – Catija
    Mar 17, 2016 at 22:48

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