A lot of TV shows are structured like:

  1. Some common generic opening footage.
  2. A few minutes of intro to the episode.
  3. Title sequence and credits.
  4. The rest of the show.

#1 is a little rarer, sci fi especially seems to have it.

What are #1 and #2 called?

  • 3
    otherwise it is called a Prologue
    – nothingman
    Jan 8, 2016 at 4:13

1 Answer 1


This is generally referred to as a "teaser" and also referred to as a "cold-open" or a "cold opening".

Per TV Tropes;

Also known as a Cold Opening or "Cold Open." A one to five minute mini-act at the beginning of the show, sometimes before the opening credits, that is used to set up the episode and catch the audience's attention.

  • Ah. Does this also include #1?
    – Jason C
    Jan 8, 2016 at 2:33
  • 1
    @JasonC - Yeah, like a couple of quick flashes of the brand? Yes, that's part of the cold-open. Often the branding will appear as a banner at the bottom as well.
    – user7812
    Jan 8, 2016 at 2:36

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