In Glass Onion A Knives Out Mystery (2022), Duke was holding his phone, smiling, as billionaire Miles and Birdie danced:

Miles: Hey. Duke's smiling. There it is, there's my guy. What's going on? You look like you got good news.

Miles approaches Duke and Duke shows him his phone.:

Duke: I was wondering why my Googs are blowing up. The views on my channel are off the charts. You gotta see this.

What does "Googs" really mean?

  • Could it be a reference to "my droogs" in Clockwork Orange ? The main character Alex calls his gang members droogs ? Comment because its a guess, no evidence.
    – Criggie
    Commented Dec 4, 2023 at 21:01

1 Answer 1


Duke likes to refer to his preset Google News alerts as his 'Googs'. It's not really clear why.

DUKE: It's my goog alerts, I've got one for all you guys, Whiskey, sports I like. General interests.

DING! SHHHHTICK. Lionel looks at Duke's phone.

LIONEL: You have a google alert for the word "movie?"

Glass Onion - Screenplay

  • 3
    probably trying to sound "cool"and "casual".
    – Luciano
    Commented Dec 4, 2023 at 14:19
  • 1
    or trying to appeal to younger audiences by using the "Totally Radical" trope. Nobody really says "googs" tvtropes.org/pmwiki/pmwiki.php/Main/TotallyRadical
    – Luciano
    Commented Dec 4, 2023 at 14:21
  • 3
    @Luciano - I think you mean "cas". That's what the cool kids say
    – Valorum
    Commented Dec 4, 2023 at 14:51
  • 7
    He might just be merging the phrase "Google alerts" -- "le" and "al" are similar sounds, so it becomes "googalert". Then it expands to "goog alert" and "goog" becomes a word. This is a common way that language changes.
    – Barmar
    Commented Dec 4, 2023 at 17:29
  • 5
    @Luciano: IDK about "appeal to younger audiences", maybe "signal to older audiences that this character is or acts young and cool." Commented Dec 4, 2023 at 22:51

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