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From Wikipedia :- The film's title refers to the pulp magazines and hardboiled crime novels popular during the mid-20th century, known for their graphic violence and punchy dialogue. From Wikipedia page on Pulp magazine:- Pulp magazines (often referred to as "the pulps") are inexpensive fiction magazines published from 1896 through the 1950s. ...


You could also use the term Subtitle (titling). Generally, subtitle is given to a movie title to provide a hint or a little more information of the movie to the moviegoers. Wiki says, In books and other works, a subtitle is an explanatory or alternate title. For example, Mary Shelley used a subtitle to give her most famous novel, Frankenstein; or, the ...

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