|
At one point during The Bourne Legacy Aaron Cross comes up behind an Austrailian security chief and knocks him unconscious. He then proceeds to take the man's watch, and then leaves the area. In this scene there are lots of people around, it isn't like he had time to mug him. Why did he take the time to steal the watch? |
||||
|
|
|
One answer is that the watch was valuable (a Rolex Daytona Gold watch, value close to $20,000). Presumably he perceived that he might need it to barter with, and indeed he uses it to pay off the boatman later in the film. The other, more jaded answer, is product placement. Swiss Watchmaker IWC made the watch that Jeremy Renner wears in the movie - the Pilot Watch Double Chronograph Edition Top Gun. "IWC hopes that Mr. Renner’s portrayal of a thrill-seeking lifestyle of an elite agent will correlate to the brand image." (Luxury Daily) So if IWC has the starring role, who better than competitor Rolex to feature as a prop which is stolen and used for barter? This is supposition on my part - I can find no article suggesting Rolex was involved in the placement, cannot imagine that they would want their brand used in this way, and am aware that companies rarely pay for a product placement if a competitor is also allowed to advertise in the film. The watchophiles in both the IWC and Rolex camps are all over this movie in their forums!
|
|||||
|
|
He used the watch as an option for stakes if need be, which again what the person before me stated. Obviously, you weren’t paying attention if you didn’t notice the trade that occurred after the last action motorcycle scene in which he offers the watch in exchange for a one way trip out of town. The IWC is real nice but does not hold a candle to the craftsmanship of a Rolex Daytona, especially 18k. The Rolex movement is made in house just like a Patek Phillipe, Audimar Paiguet, or a Breitling, unlike IWC which probably purchased its movement from ETA. |
||||
|
|
